ArcAirTech
Product site and smart-app UX for a connected air-purification system for modern homes.
The Challenge
ArcAirTech had smart hardware but an app that made simple actions feel technical.
The Solution
We simplified the app around a single glanceable home screen and built a product site that sells the invisible benefit of clean air.
The Result
A calmer, clearer experience made the product feel as premium as the hardware inside it.
−50%setup time
+90%app retention
Orbyt
The MAC